This professional social networking platform came to iMerit to enhance user engagement and search relevance across its customer-facing products.

“Our old approach wasn’t delivering quality in the timeframe we needed and couldn’t keep up with our changing requirements.”

– Engineering Manager, Linguistic Data

 

Problem 

A premier professional social networking platform sought to enhance user engagement and search relevance across its products, including its learning platform and AI-driven coaching tools.

Solution

To enhance search relevance, a custom strategy was developed where domain experts would evaluate summaries of articles and tag them based on their content topics. This extra criteria enabled  this company’s algorithm to suggest more relevant content, resulting in a personalized user experience and more user time being spent on the platform.

Results

After finishing the project, iMerit helped this client complete their project 37% faster while improving their machine learning model’s accuracy. These workflows are now fully automated and no longer require any human intervention. 

 

 

BOTTOM LINE IMPACT

37%

Faster Project Timeline

91%

Binary Accuracy

94%

Category Classification Accuracy